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职位描述
工作职责/ Job Description:
*根据公司市场战略开发和执行市场活动
*计划和开发核心营销活动以确保品牌形象的提升
*熟悉市场营销的4P和流程，提高和维护品牌价值
*掌握竞争对手信息，制定相关战术策略
*主导公司的品牌战略
*有效管理数字及社交媒体，加强品牌数字化
*领导和组织所有新产品的市场推广工作，确保外部和内部准时有效的执行
*You will develop and implement new as well as existing campaign per market strategies.
*Plan and develop cohesive marketing activities to ensure consistency in brand image deployment
*Knowledgeable with the 4P’s of marketing and process to capitalize and uphold as well enhance of brand equity
*Track market competitions and develop suitable tactical proactive or counter-strategies to defend target markets.
*Lead and champion the brand communication strategy
*Conceptualize and manage effective plans to drive digital and social media, linking holistically across all stakeholders to strengthen digital presence of the brand
*Lead and organize all marketing efforts for new launches – external and internal to ensure on-time and effective execution
*Develop and execute marketing programs to strengthen, maximize brand visibility as well as support and executive these activities
任职要求/Job Requirement:
*本科以上的教育程度，市场营销相关专业
*三年以上工业自动化行业市场品牌营销方面的工作经验
*优秀的英语沟通能力
*优秀沟通技能和团队管理能力
*良好的计划及组织能力
*良好的时间管理和项目管理能力
*具有较强领导力和影响力
*Min a good Bachelor Degree in marketing or MBA
*Minimum 3 years in brand marketing role, preferably in industrial automation industry
*Excellent in English (spoken and writing)
*Excellent planning and organization skills
*Good time and project management skills
*Strong appreciation of the organization core values
*Strong leadership skills and ability to influence stakeholders
*Excellent communication skills and a team contributor
*Detail oriented and resourceful
HOW TO APPLY...
赶快投递您的简历吧！
*投递邮箱：yjli@cn.pepperl-fuchs.com
*请注明“应聘岗位+姓名”等信息
工作地点
上海市闸北区市北工业园区江场三路219号大楼四楼
查看地图
