【Case Marketing 】

The marketing mode of automation is being influenced by the changeable market situation, that is, from simple product marketing to solution marketing and from product market to industry market. Since cases exist as the persuasive facts, their actions can speak more than the didactic explanation and interpretation. In light of the deep analysis of case application, the value of automation will be upgraded from simple individual or system control to business operation and management.

Profound industrial background and automation knowledge are necessary for case writing. The resources of industrial experts boasted by gongkong will guarantee that the service can be successfully companies for their cases in different industries; secondly, the extensive regional distribution of experts can make the nearby case investigations available; moreover, the article soliciting activities held by gongkong will also be beneficial to marketing security.

As one of the new services of gongkong launched in 2009, case marketing is a powerful supplementary to the service of complete marketing.

Service Mode:
Investigation, writing, and dissemination of the cases on appointed industries, products or projects depending on the needs of companies. And on-site surveys and visits can also be carried out according to their specific demands.

Range of the Writing:
Product theses Application cases

Requirements for the Writing:
To raise the value of automation from control level to the production and operation level through in-depth interviews with operators and managers of user enterprises, finding out the roles the automation solutions play in the fields of cost control, energy management, quality control, products quick launch, and safety in production, etc.